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A logo for a music project I am involved with. One must be willing to bleed for ones art.

A new homes contractor wanted an identity. He wanted something modern, in black and white to set himself apart from other construction companies in the area as well as to reflect the kind of touches he puts in his custom homes. The name Northfork came from the street he lived on as a kid, but also is understood by many as referencing the north fork of the Willamette River. I took the shape of the river's fork as the reference point for the mark. We applied this to yard signs for his homes and business cards.